A Directory, Not an Agency
Where the right family
finds the right home.
Finding senior living for someone you love is one of the hardest decisions a family makes. You should be able to make it yourself — without pressure, without a middleman, without wondering who is being paid for your choice.
How We're Built
- I. A directory, not a placement agency.
- II. Communities pay for visibility, not for placements.
- III. Families choose their own community — we just help them find it.
For families
Search assisted living and continuing care communities across six Southwest Florida counties. Filter by care level, budget, and the things that actually matter to your family. When you're ready, reach out to a community directly.
Free, always. We are not paid when you choose a community, so we have no reason to steer you toward one.
For communities
List your community, feature your move-in offers, and receive family inquiries directly — with no commission on move-ins and no fee per inquiry.
One flat annual subscription. The same whether you hear from five families or five hundred.
Where We Serve
Six counties.
One connected corridor.
Manatee, Sarasota, Charlotte, DeSoto, Lee, and Collier — from Bradenton down through Sarasota and Charlotte Harbor, across DeSoto, and south to Fort Myers, Cape Coral, Naples, and Marco Island.
Launching Soon
The Wright Step app is in final testing and will be available on the App Store shortly. If you'd like to know when it opens — or you run a community and want to be listed at launch — write to us.